Brainwash - Plugged directly into your mind - London - 2012
This example found in the streets of London shows how basic advertising technics, such as typography, can impact audience more than any fancy picture on a 8m² billboard.
Shot in the dark
This example found in the streets of London shows how basic advertising technics, such as typography, can impact audience more than any fancy picture on a 8m² billboard.
I found again this enigmatic picture in my archives. I don't remember exactly where I took it, but it was in Paris for sure, during one of my numerous walks. I use to go randomly through the small paths of the cities I visit. My favourite game: to get lost in an unknown neighbourhood.
I was in Stockholm for a couple of weeks in summer 2008. I assisted to the Stockholm Pride Festival which lasts a full week and welcomes lots of concerts, debates and parties. We infiltrated the Pride Parade, in which Swedish associations celebrate their pride. Among the groups of policemen, firemen and Securitas' guards, I noticed the cortege of Amnesty International volunteers and their inevitable yellow placards.
One day, a strange object appeared along the red brick walls of Sainte Cecile, in Albi. This dumpster stayed in place for a few weeks, the time for the workers to finish their job in Temporalité Street.
A snapshot randomly taken in the subway of Paris, during my first days using my ultra wide zoom.
A sweet scene in the streets of Suzhou, city of thousand classical gardens.
The soft light of Normandy, at the end of a late autumn day.
Three kids are playing in the Old Shanghai. Among them, one little girl, wearing this lovely red flowers dress.